first_imgLettersOn 11 Jun 2002 in Personnel Today Previous Article Next Article Comments are closed. This week’s lettersCommunity spirit is key to success The article about work representing a new community was a thoroughlyinteresting read (Research viewpoint, 21 May). However, it did seem just a little cynical. I genuinely believe that formany people work is a very fulfilling part of their lives, despite yourcomments that “for most, work is a means to an end, as ever it was”. Surely it would still be better if work was conducted in a communityenvironment. I think your suspicion that all the community adds up to is”fitness centres, childcare and cat feeding” may well be justified ifit is simply a positive gloss on the long-hours culture. However, at School Trends, we believe that the notion of community goes muchdeeper and our community company model is acknowledged as one which can makethe workplace a genuinely more satisfying and rewarding environment to be in. Dr Rick Norris HR director, School Trends Open invitation to transport forum I would like to tell readers about an HR forum for the transportation anddistribution industry. We already enjoy the invol- vement of many leading firmsin our sector, but would welcome new members – don’t worry, there is no joiningfee. Our prime purpose is to discuss major issues affecting our industry and todevise solutions, using the shared knowledge and wisdom of senior HRpractitioners. Recent meetings have concentrated on the national shortage of drivers, thepotential impact of the Working Time Directive and on collaboration over safetyissues and statistics. For further details e-mail [email protected] Cooper Group HR director, Europe Ryder plc We’re creating a two-tier system I was concerned recently to see a job advertisement that specified agraduate CIPD qualification via the academic study route. Furthermore, doubts about HR professionals who have achieved their membershipvia the NVQ or other routes have been expressed to me on several occasions.Only one manager has ever said to me that they favour people with ‘real’experience backing up their professional credentials. Are we creating a two-tier discriminatory system in what should be a bastionof diversity and competency? It wouldn’t surprise me. Charlotte Dawber Via e-mail Oriana speakers not in real world I read the coverage of the Human Resources Forum on board the Oriana withinterest (News, 21 May), but was concerned at some of the blasé statements madeby some speakers. I did not know whether to laugh or cry at one of Jonas Ridderstrale’scomments. The author of Funky Business said: “Why shouldn’t you be able tolove your company. If you can love a pet you should be able to love youremployer.” Is HR so out of touch with modern society that we still cling to this beliefthat employees will give their all for their corporation? Society has changeddramatically over the past 10 years and employee distrust of organisationscontinues to increase on a daily basis. People are far more aware of their own worth in the employment market, andas employers don’t love employees it is ludicrous to believe that people willlove to work and work and work. They don’t. I find it disconcerting that well-respected people in the profession arestill failing to grasp the concept of an increasingly diverse andindividualistic workforce that is in it for themselves, and why we are notrecognising or appealing to that. Michael Keating Personnel officer, Novas Related posts:No related photos.last_img read more